Only the good stuff. No junk, no fluff.
These are the tools I’d tell my best mate to use.
Tools I Actually Use (and Maybe Get a Few Bucks From, Too)
Look, I’m not here to flog some random software I’ve never touched.
These are the real tools, apps, and platforms I use every single day to keep my GHL builds smooth, my clients happy, and my life a little saner.
I might earn a cheeky commission if you sign up through these links—but I’d recommend them either way.
Real gear.
Real results.
Real Steven.
Friends of Mine
Yes, these are affiliate links
Highlevel
What’s GoHighLevel?
GoHighLevel (or GHL, if you're in the club) is the all-in-one sales and marketing platform built for agencies who are tired of duct-taping together 14 tools and praying their Zapier bill doesn’t double overnight.
It rolls CRM, funnels, websites, email/SMS automation, calendars, reviews, forms, surveys, social media scheduling, and more into one platform—white-labeled and ready to roll under your own brand. Instead of sending your clients off to five different tools (and watching them get lost in the tech), you give them one login and a streamlined experience that you control.
Whether you're building a SaaS offering or just want to run your agency more efficiently, GHL is the backbone for serious scale. Add a few automations, toss in some AI, and suddenly you’ve got a business that runs smoother, sells faster, and looks ten times more impressive to your clients.
Extendly
What’s Extendly?
Extendly is your behind-the-scenes dream team for GoHighLevel. They handle the onboarding, support, setup, and theming—so you don’t have to. If you’ve ever thought “I love GHL, but I don’t have time to train clients, build snapshots, or answer the same damn question for the 50th time,” Extendly is your new best mate.
They’ve got white-labeled onboarding flows, tutorial videos, knowledge bases, live chat support (if you want it), and even VA services—all branded as your agency. Whether you're onboarding new clients at scale or just want to look way bigger than you are, Extendly gives you a fully staffed backend without hiring a single person.
It’s like cloning yourself—minus the ethical issues.
Marketers Toolkit
What’s The Marketer’s Toolkit?
Think of it as the Swiss Army knife for GoHighLevel agencies—but with less fiddly bits and way more firepower. The Marketer’s Toolkit gives you instant access to a powerful suite of apps, onboarding flows, automation templates, AI tools, and white-label resources that would normally take weeks (and a small fortune) to build yourself. Instead, you plug it in and go.
It’s not just about tools—it’s about leverage. Your sub-accounts get a slick, built-in help centre, training materials, interactive product tours, and access to an actual team (or AI) that can handle support tickets. Want someone to just do it for you?
That’s baked in too. You can even resell support services directly to your clients and keep the margin. Whether you’re just starting or scaling past 100 accounts, it’s designed to help you look like a pro, work like a machine, and scale like a rocket.
Whitelabel Suite
What’s White Label Suite?
White Label Suite is the lead gen powerhouse built specifically for GoHighLevel agencies. It’s a fully white-labeled platform that lets you generate ultra-targeted B2B leads inside your own software, slap your logo on it, and resell it as if you built the thing yourself.
At its core, it’s a lead search and enrichment engine on steroids—find businesses by niche, location, tech stack (yep, even what website software they use), and then pull in verified data like emails, social profiles, and more.
But here’s the kicker: it lives inside HighLevel as an app, meaning your clients get seamless access, and you get to look like a genius.
If you're running a SaaS agency or offering lead gen as a service, this tool makes you look like you’ve got an in-house research team working 24/7. Plug it in, price it how you want, and watch your recurring revenue stack up.
my CRM SIM
What’s MyCRM SIM?
MyCRM SIM is the easiest way to get proper mobile calling and texting set up inside GoHighLevel— without selling your soul to Twilio pricing or dodgy call quality. It’s a plug-and-play UK-based SIM card service that connects directly to GHL, giving you a dedicated number for business calls, inbound SMS, and even WhatsApp.
If you’re running a HighLevel agency (or helping clients set one up), this is a no-brainer. Your team or your clients can pop it into a cheap dual-SIM Android phone, link it with the GHL inbox, and boom—professional calling and messaging sorted. No weird call forwarding. No flaky apps. Just solid signal and clean integration.
Perfect for agencies who want a cost-effective, reliable, and scalable communication setup without the tech headaches. And yep, it works brilliantly for lead gen, follow-up workflows, and WhatsApp automation too.
Go CSM
What’s GoCSM?
GoCSM (Client Success Manager) is like having a virtual assistant that never sleeps and always remembers what needs to be done next. Built specifically for GoHighLevel, it helps agencies actually onboard and manage their clients without dropping the ball or living inside spreadsheets.
You get automated client onboarding, project tracking, task management, and real-time updates—all wrapped up in a clean, white-labeled dashboard. Clients know where things stand, your team knows what to do next, and you finally get to stop answering “hey, what’s the status of…” fifty times a day.
If you're running a GHL agency and want to scale without chaos, GoCSM gives you the backend structure of a grown-up business—without the corporate nonsense. It’s a proper “client experience” engine, not just a task list.
Go Brunch
What’s GoBrunch?
GoBrunch is like Zoom and a co-working space had a baby—then gave it a funky, customizable makeover. It’s a virtual events and meeting platform built to actually feel like you’re in a room with people, not trapped in another boring grid of talking heads.
Whether you’re running webinars, workshops, masterminds, or just want a fun, always-on community hangout for your clients or team, GoBrunch lets you brand the space, move around virtual rooms, and keep engagement high without the “ugh, another Zoom?” feeling. No downloads, no logins required for guests—just click and go.
It’s especially powerful for GHL agencies who want to build community, host live training, or offer something more interactive than a plain video call. If you’ve ever wanted your own little virtual office or classroom, this is it.
Applevel
What’s AppLevel?
AppLevel is your plug-and-play solution for getting
WhatsApp fully integrated into GoHighLevel
—and I mean properly integrated. Not some clunky workaround or half-baked chat window… this is the real deal: native two-way messaging, automation triggers, and full WhatsApp convo visibility right inside the GHL inbox.
It’s perfect for agencies who want to offer WhatsApp automation as part of their client services, especially in markets where WhatsApp is king (hello Brazil, India, UK…). With AppLevel, you can send broadcasts, trigger workflows, manage replies, and even connect multiple WhatsApp numbers—all from one sleek GHL interface.
If you’ve ever lost a lead because they sent a WhatsApp instead of filling out your form, this is your fix. It’s fast, it’s clean, and it plays nice with your HighLevel setup. Just grab a verified number, plug it in, and go.
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