Privacy Policy (How I Handle Your Data)

I hate spam as much as you do. Probably more, actually. Here is exactly what happens to your data when you visit this site, download a book, or book a call. Plain English, no legal jargon designed to confuse you.

1. What Information I Collect

The obvious stuff: If you fill out a form, buy a course, or book a call, I collect your name, email address, phone number, and whatever else you type into the box.

The background stuff: Like every website on the internet, this site uses cookies and analytics tools (such as Google Analytics and the Facebook Pixel). This tells me which pages people actually read and which ones they ignore. It tracks things like IP addresses, browser types, and how long you faffed about on the homepage.

2. What I Actually Do With It

To give you what you asked for: If you buy a course, I need your email to send you the login. If you book a call, I need your details to actually call you. Revolutionary stuff, I know.

To send you emails: If you download my free book or join the newsletter, I will email you. Mostly AI sales tips, system builds, and the occasional terrible dad joke. If you get bored of me, there is an unsubscribe link at the bottom of every single email. Click it, and we part as friends. No hard feelings.

To run ads: I might use pixel data to show you retargeting ads. So if you visit the GHL Star Boys page and leave without doing anything, don't be surprised if my face turns up on your Facebook feed tomorrow. That's not a coincidence. That's just how the internet works now.

3. What I Will Never Do With Your Data

I will never sell, rent, or trade your personal information to a dodgy third-party data broker. Your data stays with my business and the secure, industry-standard software tools I use to run it. Full stop.

4. Third-Party Tools

I use tools like Stripe for payments, Calendly for booking, and GoHighLevel for my CRM. When you interact with those parts of my business, your data is also subject to their own privacy policies. They are all reputable, secure platforms. I don't use back-alley software.

5. Your Rights

You have the right to ask what data I hold on you, and you have the right to ask me to delete it all. If you want to disappear from my systems entirely, just email me at [email protected] and I'll wipe your record. Simple as that.

6. Cookies

Yes, we use cookies. You can disable them in your browser settings if you want, but parts of the site — like the checkout or the membership area — might not work properly without them. Your call.

Last updated: April 2026